TreeHugger goes on and on about the importance of design; convincing folks to design the stuff we consume so that it better reflects the TreeHugger ethic is an extremely important step in moving our planet to a sustainable future. 10 Commandments of Design, conceived by German industrial designer Dieter Rams, sum this up well enough that we could just about put “sustainable” in the middle and call it good. Designers and fans of where stuff comes from, take heed:
1. Good design is innovative
2. Good design makes a product useful
3. Good design is aesthetic
4. Good design helps a product to be understood
5. Good design is unobtrusive
6. Good design is honest
7. Good design is durable
8. Good design is consistent to the last detail
9. Good design is concerned with the environment
10. Good design is a s little design as possible
Succinct, minimal and endlessly useful; just like good design should be. via
This november my official blog is celebrating its 1st year anniversary. I never expected it to last.. and people to even read it. I begin with this blog in sheer boredom and curiosity on “blogging”. This blog contains almost everything.. from my basic interest, my latest finds, inspirations, my new collection and events for one whole year. 


When I got those cute perfume charms I thought I just had to make it into necklaces. It took me 2 months to finally come up with the Perfume necklace collection. Please do check it out..






A dress you can wear either front or back. It is a 2 in 1 dress. =)





I am fascinated with the Mega October Issue. Love the fashion spread.. Thanks to Fashion Editor Patrick Ty for using some of our items at the store to complete the wonderful spread.




Braise yourself — Your favorite closet is having PRE CHRISTMAS SALE together with the scheduled Rockwell mall wide sale this weekend Oct 12-14. From 30% to 50% off original price.. We are bringing back our P300 rack with an added discount of 50% so items are only P150. Where else can you find such a bargain? Starting TOMORROW October 10, 2007 Wednesday. Be the first to enjoy some unique finds… without battling the usual weekend mall wide sale crowd. Hurry!! BE THE FIRST TOM!! VIP card holders shall enjoy an additional 10% discount off the discounted price.





